What you will learn from this webinar
- what we mean by a ‘content plan’ and why your business needs one
- how to plan content
- what type of content plan to consider – and the elements it should include
How this webinar can help your tourism business
Evaluating and assessing your digital marketing strategy is extremely important. If you are spending time, effort and money on raising your digital profile, being able to quantify the results is key to knowing what you are doing wrong, and what you are doing right. This webinar will assist you in creating an interesting and comprehensive content plan to attract your target market and add a wealth of value to your digital channels. It will also show you how to use your digital channels to your advantage.