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Internal Market, Industry, Entrepreneurship and SMEs
  • News article
  • 30 January 2024
  • Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs
  • 1 min read

Commission takes stock of progress towards a green and digital tourism

The Commission has published a report on its first stock-taking exercise of the Transition Pathway for Tourism, the most advanced of the transition pathways. 2 years after the publication of this pathway, the report shows concrete results in all action areas, supported by the engagement of tourism players across all EU Member States and beyond.

According to the report, 204 organisations - including SMEs - have responded to the call and made 424 pledges for renewing EU tourism. Most stakeholder actions relate to supporting the green transition of tourism.

For example, the Pays de la Loire Region has committed to developing sustainable connectivity by 2030, so that all of their destinations are accessible by green means of transport (soft or collective mobility), without needing to use an individual car. Like all pledges, it has been published on the Commission website as a concrete, inspiring example to follow.

The Commission has also delivered on key commitments for the digital transition with initiatives such as the regulation on short-term accommodation rentals and the Common European data space for tourism. It also supported a number of action areas through several funding opportunities outlined in the Guide on EU funding for tourism. The Commission also established a ‘Together for EU Tourism (T4T)’ expert group to help transfer relevant knowledge between stakeholders and recognise key areas for collaborative action.

Member States have also demonstrated their support for this transition pathway through several concrete measures, published in December 2022 in the EU Tourism Agenda for 2030. The transition pathway remains an on-going process, and stakeholders can continue to share their commitments to the transition of EU tourism.