What you will learn from this webinar
- what we mean by 'the customer journey' and how it can be mapped
- how to identify the purchase cycle of your business, and how to recognise the various stages involved
- how digital technologies can be applied to improve the overall customer experience
How this webinar can help your tourism business
This webinar will explain how to improve the digital customer experience. It will provide you with the necessary skills to identify and map the customer journey for your business – an essential part of your digital strategy. Furthermore, gaining an understanding of how digital technologies can enhance the customer experience and help to increase company revenues can be highly beneficial to any business.